El Dorado Design Co.

In 2020 I set out on establishing myself on the digital goods platform Creative Market. I was searching for a place to post my illustration packs along with my handmade fonts. Creative Market has millions of products. I was set out to create products that would standout against already established creators and reach my target audience.

I focused on creating large quantities of illustrations that not only fit looked good but, fit a theme, was in a valuable niche, was easily marketable, was easy for others and non-designers to use, and displayed in a way that resulted in sales. On top of all that, I wanted to develop a workflow for myself that complemented my lifestyle and set systems that help me create packs faster, and easier.

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The successful launch of my store resulted in my packs being featured in Creative Market newsletters and on the top search results for multiple categories. Creating packs is now a fun side project that I look forwards to do on my free time. I'm happy to have created this space and I'm excited for what I can do with it in the future.